ABOUT THE STUDIO
The studio behind the brands.
We work with established health, wellness, and beauty businesses to build brands and digital experiences that reflect the quality of their work and attract the clients they want.
Strategy first.
Design second.
Always.
OUR APPROACH
Too many businesses in the wellness space are represented by a brand that was built when they were just getting started. It worked then, but it doesn't work now.
We believe design without strategy is just decoration, and strategy without understanding your business is guesswork. That's why every project begins with uncovering where your business is today, who you're trying to reach, and what your brand needs to communicate to support your goals.
Every color, typeface, layout, and word is a decision, and every decision should work toward the same goal. That's what we mean by intentional design.
MEET CHRISTINE
I grew up watching people I love deal with health problems that better choices might have helped prevent. It shaped the way I think about wellness — not as an industry, but as something that changes the quality of people's lives.
After finishing my Master's in marketing, I made my own shift toward healthier living — better food, regular movement, paying attention to how I felt, not just how I looked. Over time, I came to see mental health, physical health, and beauty as part of the same picture: how we care for ourselves determines how we feel about ourselves.
When I started Raine Creative Studio, I didn't choose the wellness industry strategically. I was drawn to it because I believe the businesses in this space are doing work that matters. Therapists, spas, clinics, coaches, fitness studios — they help people feel better in their own skin. I want to help those businesses look and communicate in a way that reflects how good they actually are at what they do.
That's what drives the work here: building brands that do justice to the businesses behind them.
Founder & Creative Director
WORK WITH US
Your brand is ready for its next chapter.
If you're ready to invest in a brand and digital presence that works as hard as you do, we'd love to hear about your project.